Re-engineered core sales flow.

Validated with 13+ stakeholders.

Delivered a dev-ready prototype & design system.

Delivered a high-fidelity prototype to secure seed funding.

Translated a founder's concept into a tangible product vision and brand.

Owned the end-to-end process from strategy to final Design System.

Architected a targeted communication engine for a 100-day MVP.

Led an on-site intervention to realign the team and save the vision.

Launched a testable product with Events, News, and Wiki features.